HP Logo Case Study
We all know HP changed its logo a few years ago to make it very minimalistic and premium looking. But get this. HP only uses the new logo on their most premium range of products like "Envy or Spectre". So, if you buy a brand new HP Pavilion (INR 80k-90k), you still get the old logo on your new product!
The word “Celebrity” has a new definition.
THE WORD "CELEBRITY" HAS A NEW DEFINITION IN THIS CENTURY. The recent report by Kroll has created quite a stir, with Ranveer Singh pipping Virat Kohli as the most valuable celebrity of 2022. The new Top 5 are: Ranveer Singh Virat Kohli Akshay Kumar Alia Bhatt Deepika Padukone In absolute terms, celebrity brand valuations accounted for $1.6 billion in 2022 as compared